Emergo Podcast: Medical Device Distribution in the Middle East
An effective medical device distribution plan for the Middle East requires appreciation for business culture and practices unique to the region, as well as for distinct market characteristics for countries such as Turkey, the Kingdom of Saudi Arabia and Egypt.
In this podcast, Emergo Managing Director for the Middle East Emad Elmasry explains the following:
- Reasons to consider medical device registration in Middle Eastern markets
- Why Middle Eastern governments are investing more in their healthcare sectors
- Common misconceptions about the Middle East that can complicate distribution plans
- Differences between markets such as Saudi Arabia, Turkey, Iran and Egypt and how they impact device distribution
Additional resources on medical device registration and distribution available from Emergo include a regulatory process chart for Saudi Arabia and a whitepaper on business practices in the Middle East.